Privacy Policy
Last updated: May 2026
Who we are
KnocklyHQ is a website lead capture service for UK independent businesses. Our website is knocklyhq.co.uk. For any privacy-related questions, contact us at support@knocklyhq.co.uk.
What data we collect
When you interact with our website or service, we may collect:
- Enquiry data — your name, email address, phone number, and business type when you submit a contact form, use our chatbot, or sign up to our waitlist
- Feature suggestions — any ideas or feedback you submit through our feedback page, including an optional email address
- Communication preferences — whether you opt in to receive occasional tips and updates from us
- Anonymous usage data — collected via Google Analytics to understand how the site is used (pages visited, time on site, device type)
- Browser storage — we use localStorage in your browser to save your preferences on our feedback page (such as feature votes). This data stays on your device and is not transmitted to us
How we use your data
We use the information you provide for the following purposes, each with its own legal basis under UK GDPR:
- To respond to your enquiry and deliver the service — this is necessary to perform or prepare a contract with you
- To notify you about products, features, or services you have expressed interest in — this is in our legitimate interest as a business and yours as a prospective client
- To send you occasional tips, updates, or relevant content — only where you have opted in to receive these. You can unsubscribe at any time
- To improve our website and service — using anonymised and aggregated usage data to understand what works and what doesn't
- To analyse business performance and develop new services — using anonymised, aggregated data only. We will never identify you individually in this context
We do not sell or rent your personal data to third parties. We do not share your personal data with advertisers or data brokers.
Communications from us
If you submit an enquiry or sign up to our waitlist, we may contact you about our services, relevant product updates, or new features we think may benefit your business. These communications are based on our legitimate interest in maintaining a business relationship with you.
If you have opted in to our newsletter or tips mailing list, we will send you occasional content relevant to running an independent business in the UK. You can unsubscribe from these communications at any time by clicking the unsubscribe link in any email or contacting us directly.
We will never send you communications unrelated to our services or sell your contact details to other companies for their marketing purposes.
Who we share data with
We use a small number of trusted third-party tools to operate our service. These act as data processors on our behalf and are only permitted to use your data to provide their specific service to us:
- Formspree — processes form submissions and delivers them to our inbox. See Formspree's privacy policy
- Google Analytics — provides anonymous usage statistics. See Google's privacy policy
- Google (Fonts) — serves web fonts used on this site. Google may log font requests
We may add further service providers as our product grows. Where this affects how your data is handled, we will update this policy and notify active clients if the change is material.
We may be required to disclose your data if required by law, court order, or to protect the rights and safety of KnocklyHQ or others.
How long we keep your data
We retain enquiry and contact data for as long as is necessary to respond to you and maintain a business relationship. If you ask us to delete your data and there is no ongoing contractual obligation, we will do so within 30 days.
Anonymous analytics data is retained in accordance with Google Analytics' standard retention settings.
Your rights under UK GDPR
You have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request deletion of your data (the right to be forgotten)
- Object to processing of your data
- Request restriction of processing
- Withdraw consent where processing is based on consent
- Data portability — receive your data in a structured, commonly used format
To exercise any of these rights, email us at support@knocklyhq.co.uk. We will respond within 30 days.
You also have the right to lodge a complaint with the Information Commissioner's Office at ico.org.uk if you believe we have not handled your data appropriately.
Cookies and browser storage
Google Analytics sets cookies to collect anonymous usage data. We do not use any advertising, tracking, or third-party marketing cookies.
Our feedback page uses localStorage — a browser-based storage mechanism — to save your feature vote preferences locally on your device. This data is not sent to our servers.
You can disable cookies and clear localStorage in your browser settings at any time. You can also opt out of Google Analytics tracking using the Google Analytics Opt-out Browser Add-on.
Changes to this policy
We may update this policy from time to time as our service evolves. Where changes are material — particularly changes that affect how we use your personal data — we will notify active clients directly. The date at the top of this page reflects when the policy was last updated.
Contact
KnocklyHQ
Email: support@knocklyhq.co.uk
WhatsApp: 07438 163029